A national peak body, which is working on ensuring end-to-end supply chain safety, productivity, efficiency and sustainability.

Industry

Truck transportation

Solutions

Provide strategic advice and insights to transform the flight and logistics industry.

Project Summary

The Australian Logistics Council (ALC) was established in 2002 to work with all levels of government to transform the freight and logistics industry.

They wanted a platform with enterprise blockchain technology because the system is required to process millions of documents, with millions of transactions passing across thousands of parties.

Technologies Used

Our Approach

Focusing on the requirements of the Australian Logistics Councils, we designed a website free of distractions implementing a visual hierarchy to the focus points. The website is both visually appealing and functional.

Everything from the home page to the policy page to the about page is well balanced, with large and bold titles and needed descriptions. The placement and layout of the images, texts, CTA buttons and the consistent colour scheme add intrigue, which is another strength of the design.

Product’s key features

Splendidly designed website

Simple navigation menu

User-friendly presentation of the information
Digital design elements

The Impact

Not just being visually compelling but also dynamic, the website of the Australian Logistics Council has successfully gotten the impression it has needed since its launch. The users can easily navigate to the clearly levelled menu and find the information they are seeking for. From the moment they click on the site, they are directly dropped into the action. We tried our best to bring simplistic elegance to their website by implementing all the high-quality visuals and maintaining the balance of space between texts to create a cohesive theme.